| Alliance News |

| Join Us for 2026 STR Day at the Capitol! 🏛️ Short-term rental hosts—this is a critical moment for our industry. Join AZRT at the Arizona State Capitol on Wednesday, February 4, 2026, starting at 11:45 AM on the Senate Lawn, to make your voice heard. This legislative session is already moving fast. The Governor has proposed a $3.50 per night STR tax, and multiple bills are advancing that would allow expanded STR regulation. This article provides a good summary of what is currently being proposed at the state level to regulate STRs. Decisions made now will directly impact your business. If you don’t show up, others will speak for you. This is your chance to: ✅ Advocate for fair STR policies ✅ Connect directly with lawmakers ✅ Stand with fellow hosts to protect your rights Numbers matter. Presence matters. Don’t miss this opportunity to help shape the future of short-term rentals in Arizona. |

| Thank you to everyone who joined us for our recent Direct Bookings Webinar with Abby Grous from Hospitable. The session delivered practical, actionable insights designed to help short-term rental operators strengthen their businesses, increase direct bookings, and reduce reliance on OTAs. If you weren’t able to attend live—or want to revisit the strategies shared—you’re in luck. AZRT members can now access the full recorded webinar as part of their membership, along with a growing library of valuable education, advocacy updates, and industry resources. Not a member yet? Join AZRT to watch this recording and gain access to future webinars, exclusive content, and timely updates that support and protect your STR business. Membership is an investment in staying informed, competitive, and engaged in the issues that matter most to our industry. 👉 Members: Log in to view the recording 👉 Nonmembers: Join today to unlock this and more valuable content |

| AI is no longer just a buzzword — it’s a powerful tool short-term rental professionals can use today to save time, increase revenue, and improve the guest experience. In this webinar, industry expert Jay Ullrich from Hostbuddy AI will show you practical, real-world ways to use AI in your rental business — from automating guest communication to optimizing operations and driving more bookings. You’ll leave with specific ideas you can implement immediately, even if you’re new to AI. By the end of this webinar, you’ll learn how to: Automate time-consuming tasks and workflows Use AI to improve bookings, pricing, and performance Create a simple plan to start using AI in your business Don’t miss this opportunity to stay ahead in a rapidly changing industry. Join us to learn how today’s short-term rental owners are using AI to work smarter, earn more, and create better guest experiences—starting now. Save your spot and start putting AI to work in your business. |

| 🎉 Welcome Our Newest AZRT Members! Thank you for joining us and for stepping up to protect and strengthen Arizona’s short-term rental industry. Your commitment makes a real difference, and we’re excited to have you with us. 🎇 Allison Steinly 🎇 Bella Bifano 🎇 Laurel McCance 🎇 Emily Blinkhorn |
| News You Can Use |

| Airbnb Creates PAC for AZ Short-Term Rentals From Skift Airbnb has created a new group to help lobby for short-term rentals in Arizona. The Hobbs’ Proposal to Add Additional STR Tax Sparks Debate From Fox 10 AZRT Board Member John Hildebrand talks to Fox 10 News about the impact of the proposed STR tax. |

| AZ League of Cities and Towns Pushes for Local STR Control From KJZZ AZ League of Cities in Towns is pushing for many of the proposed legislative changes to limit STRs. |
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